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Blotchy skin, dry flakes, flaking—the woes of dry skin are endless. One of the most significant problems of dry skin is that it constantly needs moisture. This is where facial serums can help you by keeping your skin looking its best. Here are the top 10 face serums available on the market right now. Choose yourself!

What is a face serum?

Facial serums are lightweight, highly concentrated products designed to provide a higher dosage of beneficial ingredients for the skin. They are usually lightweight. Serums can be used to address more specific skin concerns than your main daily skincare routine.

The first step to achieving great skin is to always cleanse, tone and moisturize twice a day and apply SPF in the morning with the appropriate products for your skin type. However, serums can address deep issues and take your skin to the next level. Think of them as an extra boost that you can add to your daily agenda.

Benefits of Using Facial Serum

There are many different face serum benefits and they vary depending on the formula you choose.

Depending on the formula, your serum may:

  • Improve skin tone
  • Moisturize the skin
  • Smooth out wrinkles
  • Minimize pores
  • Dry blackheads and pimples
  • Prevent new pimples from forming
  • Fights age spots
  • Boost the effectiveness of your moisturizer
  • Fighting signs of precocity
  • Helps skin look lifted
  • Protects skin from visible irritation
  • Soothes sensitive skin
  • Increases skin resistance to environmental irritants
  • Helps skin look healthy
  • Cleans skin from aging free radicals

Face Serum Buying Guide

Serums for smoothing skin tone

To even out skin tone, the best ingredients are vitamin C, licorice root extract, kojic acid, and arbutin. Choose a serum that has L-ascorbic acid—the ingredient’s most effective form—and is packaged in either a tube or pump bottle to keep the vitamin C fresh. When shopping online, stick to trusted brand websites.

Serums for dry skin

The root cause is the same: the outer layer of your skin is out of balance. To get it back on track, look for a hydrating serum that contains a humectant like hyaluronic acid, which helps the skin increase its own natural production of hyaluronic acid. Glycerin is another great moisturizer that is very soothing to sensitive skin.

Anti-aging face serums

AndShield retinol or peptides as both will increase collagen which in turn will fade and prevent wrinkles and keep skin plump. Retinol can irritate some skin types, so if you’re sensitive, look for an oil-based serum. Retinol absorbs into the skin faster when it’s in water, so an oil-based formula is often less irritating.

Antioxidant Facial Serum

This serum is suitable for every skin type because they protect against damage rather than treat specific issues. Along with sunscreen, an antioxidant serum is a strong defense against free radicals, those harmful molecules that are generated from pollution and UV rays. Collagen and elastin in the composition help to eliminate wrinkles, age spots and sagging skin. Antioxidants neutralize free radicals so they can’t do their dirty work, and since there is more than one type of free radical, your best bet is a serum containing a cocktail of powerful antioxidants. Two of the most effective ingredients are vitamin C and vitamin E, which together work especially well in fighting UV-induced free radicals.

How to use face serum

Step 1: Cleanse your face

Before applying your face serum, make sure your skin is properly prepped. Cleanse your skin with your favorite facial cleanser and then exfoliate if needed. This helps prep your skin and remove any buildup or particulate matter that may be preventing your serum from being absorbed.

Step 2: Apply toner

The general rule is to apply products based on their viscosity, so start with the thinnest product and end up with the heaviest or thickest. After cleansing, apply a small amount of liquid, alcohol-free facial toner to a cotton swab or pad. Apply the toner in small, gentle circles all over your face.

Pay special attention to the chin, cheeks and nose. And don’t forget the neck too. This step is critical because wet skin is up to 10 times more permeable than dry skin on its own and in turn will be more receptive to your nourishing rich facial serum. Check out the best facial toners in this article.

Step 3: Apply Facial Serum

Once you’ve cleansed and moisturized your skin, it’s time to apply your superstar, your facial serum. It is always important to read the instructions carefully on your individual face serum. Some serums may have special instructions for you. In general, less is more when it comes to serums. The amount you need may vary depending on your skin type and the specific product you have. Typical application is 2 pumps or a pea-sized amount. If you have an ampoule serum, use 3-4 drops of serum.

Remember that facial serums are very strong with high concentrations of ingredients. You can apply your serum in two different ways depending on which you prefer.

One way is to apply the serum with your fingertips. Using your fingertips, gently apply the serum to your face and neck, then lightly touch, pat and smooth the serum. Avoid pulling the skin and rubbing too hard, let the product absorb on its own once you smooth it out.

The second method is to use your palms. Apply 2 pumps or 3-4 drops of serum to the palm of your hand. Gently rub your palms together to warm and activate the serum. Press your palms lightly against your skin and pat the serum outwards and upwards until it is completely applied to your face and neck.

Step 4: Wait 5 minutes

After you have completely applied the serum with your fingertips or palms, wait 5 minutes for the product to fully absorb. Well-formulated facial serums absorb incredibly quickly and disappear completely into your face and neck. If your serum leaves you with a sticky or oily residue, it is not for you.

Step 5: Moisturize


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